19 Australasian titles named as INMA finalists

19 Australasian titles named as INMA finalists

Australian and New Zealand publications from both News Corp Australia and Fairfax Media have been named as finalists in the International News Media Association Global Media Awards.

Nineteen publications were named across 14 of the 20 categories, with metro and regional titles making the shortlist.

The focus of the INMA awards this year is on innovation within print marketing and products.

The strongest category for Australasian publications was “Best new paid content or subscription initiative”, in which the Herald Sun, Fairfax and News’ regional titles were recognised.

Both News and Fairfax were shortlisted in the “Best new concept or innovation to create new profit centres” category. Leader Community News, Melbourne, was the only group to list in the “Best use of consumer research” category for regional/local brands.

Domain, the Fairfax-owned real estate business which will demerge this year, was a finalist in the “Best use of video” and “Execution of native advertising” categories.

Fairfax Media NZ and NZME were shortlisted four times in four categories.

The awards received 655 entries this year from 196 media companies in 36 countries. Content types included newspaper media, magazine media, digital media, television media, and radio media.

INMA executive director and CEO Earl J. Wilkinson said that the media industry was creatively abundant.

“Notable this year was the diversity of media companies, including television and digital, along with strong performances from the South Pacific and Scandinavia. The news media industry gets smarter as that diversity expands,” he said.

For a full list of finalists, click here.

For more news from NewsMediaWorks, click here.

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