Entries flow for combined Ad and Marketing Awards

Entries have started to flow in for the 2014 Advertising & Marketing Awards.

Many of the media industry’s leaders have agreed to be judges this year, including the chairman of agency group SMG, John Sintras, and the chief executive of the Media Federation of Australia, Sophie Madden.

Sunita Gloster, a regular on the ABC-TV show, Gruen Transfer and CEO of the Australian Association of National Advertisers, is another of this year’s high profile judges.

“The response to the new-look awards has been very encouraging,” said Mark Hollands, CEO of The Newspaper Works.

“It has been a big step to move the marketing awards from mid-year and to merge them with advertising.”

Mr Hollands said entering awards had three key benefits.

“They provide an opportunity to reflect on the past year and the great work that has been achieved on behalf of your clients,” he said. “In the newspaper game, we can be too quick to move on to the next edition.”

He said awards were often used by managers as a show of appreciation for colleagues who had produced outstanding work and achieved great results.

“Winning provides a fantastic opportunity to increase a publication’s profile and demonstrate to clients that they are working with some of the best in the business.”

The advertising and marketing awards covering print and digital categories, and also feature Executive Excellence, covering management, sales, marketing and design.

Other judges include Peter Miller of Adstream, Paul Dovas of the Audited Media Association of Australia, and executive creative director, Mark Harricks.

Entries close on April 4. For more details, click here.

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