A dedicated sales team will be established at HuffPost Australia a year after it launched as a joint-venture with Fairfax Media.
The move will affect three roles in Fairfax’s network sales team, and recruitment is under way in the areas of account management and ad operations.
The team will be led by Ashleigh Thomas, who was previously content studio producer for the website and worked in marketing and events roles at Fairfax.
New CEO JJ Eastwood said the team would be “an important step in continuing to drive commercial success”.
“Ashleigh is an excellent ambassador and will lead exciting plans for the brand’s continued growth,” he said.
Fairfax group director of digital ventures, Guy Reypert, said the new team would build on the strong commercial foundation put in place by Fairfax.
HuffPost Australia has a unique monthly audience of 1.9 million, according to the latest Nielsen ratings.
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