NZME has strengthened its support of the New Zealand restaurant sector by entering a strategic partnership with Eveve NZ, providers of software that operates the online restaurant booking website Restaurant Hub.
NZME group director e-commerce Richard Harrison said the partnership would provide consumers with access to the best online booking experience while the website would benefit by awareness created by NZME’s extensive reach.
“NZME’s digital reach is in excess of two million people a month resulting in more consumers being exposed to Restaurant Hub than any other dining site in New Zealand,” Mr Harrison said.
Managing director and co-owner of Eveve New Zealand, Mark Gregory, says that the partnership will be hugely beneficial for restaurants using its booking software because NZME was a trusted source of content for both restaurants and consumers.
“With restaurant reviews and food features across brands such as The New Zealand Herald, Viva and Canvas, NZME is recognised as major drivers of dining choice. In addition to this you have their ability to talk to so many people across NZME’s network be it online, through publishing and on radio,” he said.
“There will be significant marketing opportunities as a result of the relationship.”
Restaurant Hub has a national reach with restaurants listed in Auckland, Wellington, Christchurch and Queenstown.
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