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We promote the unique power and value of news media.

Featured

‘Sitting on a goldmine’: Innovative publishers rediscover value of archive material  

| Jun 19, 2019 | 4 min read
Features, Market Overview, News

Archiving not only allows publishers to access content produced in the past, but also presents the opportunity for content to be resurfaced and monetised. 

New revenue streams for news media publishers 

| Jun 18, 2019 | 2 min read
Features, Market Overview, News

What tools are publishers using to maintain and maximise, diversify and develop?  

The more you trust an ad, the more likely you are to purchase 

| Apr 8, 2019 | 2 min read
Adtrust, Features, News Releases

Research findings show News Media has the most trusted ads 

Australians trust advertising in newspapers ahead of all other media

Save the date for INFORM 2019

Latest News & Opinion

News media advertising can increase sales, market share, loyalty and profit

| Jul 22, 2019 | 1 min read
News

NewsWorks UK finds strong evidence for the power of news media in the marketing mix

News media photo of the month

| Jul 17, 2019 | 3 min read
News

Our monthly pick for the most impactful images in news media from AAP.

Global news media: trusted content, trusted ads 

| Jul 15, 2019 | 2 min read
Adtrust, News

Social media, meanwhile, continue to come last in trust studies

17.4m readers engage with news brands every month