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Lance Clatworthy

Driven in droves – News media readers buying new cars

Of the 843,000 news media readers intending to buy a new car, 247,000 are bigger spenders who are looking to buy an SUV/4WD, as this nickable chart shows.

AdTrust equation shows strong trust in news media

News media is ranked most trusted by consumers. This nickable shows ‘net trust in ads’ which is those consumers who have high trust in a media, minus those who have low trust in that media.

Fast facts

Fast Facts quickly demonstrate the value and reach of news media – they’ve been collated into a PowerPoint presentation you can downloaded here Tweet Tweet…