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Ad regulation news

Keep up-to-date on regulations and guidelines to help you meet obligations when advertising or publishing information about products and services.

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Nowhere to run for Clinic over $38,600 penalty

The Running Clinic (Australia) formerly trading as the Heel Clinic, was convicted and fined for advertising offences under the National Law. It was fined $30,600 and ordered to pay AHPRA’s costs of $8,000.

Cryptic coin offerings

Australian law prohibits misleading or deceptive conduct in a range of circumstances, including  in connection with financial services, and in relation to a financial product.

Advertising and the 2020 Olympic Games

Emblems and names for the Tokyo 2020 Games and other intellectual property associated with the Olympic and Paralympic Games are protected in Japan by the Trademark Law, Unfair Competition Prevention Law, Copyright Act, and so on.

GSK and Novartis feel pain over misleading Voltaren claims

GSK and Novartis admitted that from January 2012 to March 2017, they marketed Osteo Gel as being specifically formulated and more effective than Emulgel in treating osteoarthritis related pain and inflammation. In fact, Osteo Gel and Emulgel products are essentially the same.

TAXTIME becomes court time for Kogan

The ACCC has instituted proceedings against Kogan in the Federal Court alleging that Kogan made false or misleading representations about a 10% discount promotion, in breach of the Australian Consumer Law.

Advertising and Anzac Day

Protection of Word ‘ANZAC’ Regulations were made in 1921 under the War Precautions Act Repeal Act 1920 to protect the word ‘ANZAC’, and any word which resembles it, from inappropriate use.

Advertising flu shots

When advertising ‘seasonal influenza’ (flu) vaccination service, providers may only indirectly reference the vaccine (flu shots) administered as part of the service by identifying it as either “trivalent vaccine” or “quadrivalent vaccine”.

Bottomless brunches in Victoria exposed!

Licensed venues should be careful to make sure ‘Bottomless brunches’ don’t leave them exposed to a possible breach of their liquor licence.

Advertising code of practice

A few too many beers causes headache for brewer

As part of the Southern Bay Brewery’s marketing approach it opened a twitter account and the complaint related to one of its tweets.

Expedia Australia penalised for misleading ‘puffery’

A recent tribunal decision in Canberra will have ongoing implications for businesses, particularly those who provide booking services or platforms.

Tattoo artist at work

QLD tattooing industry advertising regulations

Fair Trading compliance officers are currently out and about checking tattoo licences and ensuring licence numbers are being displayed as required by the law