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News media photo of the week

Our weekly pick for the most impactful images in news media from AAP.

Competitive advantages of maintaining ad investment during CV-19

Analysis of marketing spend in difficult economic times shows brands that maintain or increase advertising, relative to competitors, gain market share

Australia’s leading content creators highlight growth opportunities for brands advertising during CV-19

Australia’s leading premium content creation companies have joined together to launch a campaign alerting marketers to the competitive advantages of maintaining advertising investment during CV-19.

Australian publishers respond to COVID-19

Here’s how news brands are responding to the current crisis

Articles of Interest: marketing during a crisis

During times of uncertainty, Australians turn to trusted, credible journalism

Copy School 2020: Melbourne and Sydney Copy School Postponed

Please note that both the Melbourne (23-27 March) and Sydney (4-8 May) Copy Schools have been postponed

Digital news media audiences grow year on year as readers seek trusted, premium news – emma data

Print audiences remain strong with 12.89 million, or seven in ten Australians (69%), choosing print news formats. 

Predicting the biggest media, marketing and technology trends in 2020 

What will be some of the most influential trends in the coming year? 

Best insights of 2019 

Looking back at 2019, here are some of the key insights that will help inform your 2020 planning. 

Auto advertising: News media drive sales at all stages of the path to purchase

News media are nudging car consumers into action at all stages of the sales process.  

People trust in news brands

Readers trust their favourite news brands to deliver the important news, insights and features consistently.

You can now watch all the best presentations from INFORM 2019

Here are all the videos from INFORM 2019 News Media Summit