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Stuck on a sea of digital hits and myths

Do platforms like Apple News and Facebook Instant Articles offer publishers a brighter, digital future? Or should they beware of Geeks bearing gifts writes GAVIN...

Computer says 'no'

  Marketing director CHARLIE MURDOCH road tests ad-blocking software and discovers he has been served more than 5000 ads a week. Four weeks ago, amid...

Writing on the wall for outsourcing newsrooms

To say that outsourcing has become a dirty word in New Zealand is an understatement. It has become a real stinker. The source of the...

Don't underestimate audience loyalty: Simon Holt

If I might steal from a recent lunch-table discussion, the future alluded to in the movie Back to the Future Part II was 2015. We...

Ten tips to build trust

It’s no secret that marketing is getting more complex. As a result it becomes harder and harder for all of us – marketers, media and...

Des Keegan, a business journalist who broke the mould

Des Keegan was a member of the thinning ranks of Australian journalists who owe their start on newspapers to Max Newton, the launch editor of...

Media pass in exchange for legal entitlements not on

Comment by Mark Hollands

We don’t need more answers, we need better questions

Last week The Newspaper Works hosted a panel at Mumbrella360 called The Big Questions. Rob Pyne looks at why questions are actually more important than...

Two routes to a new future

Publishers can choose to chase audience or authority. SIMON HOLT weighs up both approaches, and argues news organisations are so intent on maintaining levels of...

Facing up to social media facts

Twitter isn’t the be all and end all for journalists in the social space. Australian reporters should also embrace the social network most of the...

Drawing the line on free speech

Two cartoonists – Warren Brown who has drawn Mohammed, and John “Polly” Farmer who believes it is wrong to do so – find common ground...

Dare to be different

Young journalists looking for a job should find it easy to set themselves apart, writes SIMON HOLT in our latest issue of The Bulletin. But...