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Savvy shoppers look to newspaper ads

Newspapers are a critical information source for finding out great food and beverage deals, according to all emma respondents in regional areas. They are second only to catalogues and direct mail. Nearly one-in-five (19%) rate newspapers as the No.1 source for this type of information. For more Nickable Charts from NewsMediaWorks, click here.

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Newspapers are a critical information source for finding out great food and beverage deals, according to all emma respondents in regional areas. They are second only to catalogues and direct mail. Nearly one-in-five (19%) rate newspapers as the No.1 source for this type of information.

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For more Nickable Charts from NewsMediaWorksclick here.

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