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What is metadata? What is personal data?

Metadata is essential for any person (or computer program) that needs to find and organise information.

DBM and emma partnership a win for news media brands  

DBM hopes to “build a data ecosystem” with emma to better understand the relationships between customers and brands

News media are the most trusted media 

Trust matters, and for brands wanting to position themselves in premium advertising environments, there’s no platform more trusted than news media.  

News media focus on trust, value of information in latest campaigns  

News media focuses on trust, purpose and the value of information in latest campaigns  

A few too many beers causes headache for brewer

As part of the Southern Bay Brewery’s marketing approach it opened a twitter account and the complaint related to one of its tweets.

Expedia Australia penalised for misleading ‘puffery’

A recent tribunal decision in Canberra will have ongoing implications for businesses, particularly those who provide booking services or platforms.

Tattoo artist at work

QLD tattooing industry advertising regulations

Fair Trading compliance officers are currently out and about checking tattoo licences and ensuring licence numbers are being displayed as required by the law

What you need to know: NSW election and political matter advertising

Learn how to avoid doing the wrong thing this election season

What you need to know: Federal election and political matter advertising

How to avoid misleading or deceptive electoral advertisements and other communications 

Readers under 35 trust news media

Under-35s trust news media (and the ads placed there)  

AdTrust research reveals that news media remains highly trusted among young people  

Metro newspapers continue to lead ad revenue momentum:  News Media Index

Digital revenues outpace the overall market.

Kleenheat pays $25,200 penalties over discount claims

Wesfarmers Kleenheat Gas has paid penalties totalling $25,200 after the ACCC issued two infringement notices for alleged false and misleading representations made about gas prices.