NewsMediaWorks | |
Professionally-generated content from reputable publishers is capturing both audience attention and revenue
Earl Wilkinson, executive director and CEO of the International News Media Association, spoke to NewsMediaWorks about his discussions with news media publishers around the world
As brands make bigger promises and compete for positive consumer sentiment, they look to marketing professionals to help them build more trust.
“There are obvious challenges now that are being presented in the way journalism is created and disseminated. ”