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Newspapers

Industry terminology

Below are a broad range of terms frequently used in print & online newspaper advertising.

Digital readership trends upwards 3pc

National newspapers have grown their readership for the third consecutive month, with nationals’ print readership up by 1 per cent year-on-year, and total sector digital...

UK print rivals join up for single-call ad deal

Advertisers in the UK will now have the ability to book the top ads in print and take over the front page of multiple mastheads...

10 reasons why you should advertise in newspapers

1. Newspapers are trusted AdTrust, a new Australian study by Galaxy Research and NewsMediaWorks, looks into consumer trust in content and advertising across 10 media...

Global: The Moscow Times print edition ends

We are sad to inform you that tomorrow’s print issue will be our last.https://t.co/5EFXdokNXd pic.twitter.com/H3h3szvJDi — The Moscow Times (@MoscowTimes) July 5, 2017 Independent Russian...

Global: The Guardian crops Berliner paper

UK print titles The Guardian and The Observer will move from the current Berliner-sized papers to a smaller tabloid format as the company moves to...

Newspapers still hold higher reader retention rates

New research shows 88.5 per cent of time readers spend on national newspaper platforms in Britain is with print, with mobile devices a distant second....

Sky show to promote newspaper content

Breaking news stories from the following day’s newspapers and key issues will be a focus of a new television program on Sky News, the network...

The Works Q2 – Community

   Think local, act local Community news media lifts awareness of new products and services More community news media readers are introduced to new products...

The Works Q2 – Print

   Readers pull the purse strings 11.8m can’t be wrong Some 79 per cent of main grocery buyers rea d newspapers – that’s why grocery...

Global round-up: Three Chinese journalists detained

Three journalists accused of writing stories that criticised a local government in Gansu province are facing charges of extortion. Reporter for state-run Lanzhou Morning Herald...

Rivals combine influence to bring about reform

The influence of newspaper media has been underlined by the collaboration of two rival national mastheads in support of a national summit to bring about...