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PODCAST: How to grow print ad revenue by 19%

News Corp Australia’s Community Media Agency team in Queensland grew print ad revenue by 19% last year. In this episode of Press Play, we explore…

PODCAST: Agency CEO with a client’s perspective: Mark Lollback, of GroupM

The head of Australia’s largest media agency, Mark Lollback, chats about disruption, the evolution of ROI, social media ad metrics, and the future of “misunderstood…

Fairfax launches crime podcast

Capitalising on the widespread popularity of true-crime podcasts such as Serial, Fairfax Media has launched its own investigative podcast series. The six-part series, Phoebe’s Fall, follows the life…

PODCAST: When to drop print and when to stand strong

Creating a highly-engaging product that replicated the business model of news print, not the web

PODCAST: Dow Jones CEO on tech, revenue, transition

“The days of abusing our world class journalism for free have got to be over”

PODCAST: Papers in politics

In this episode we explore how news consumption behaviours have changed between the 2013 and 2016 federal elections